Model of the Month-Katie Ward Mason!

Check out our Model of the Month and fit model superstar, Katie Ward Mason! Not only have millions of garments been based off of her body, but she is a super athlete on top of being a mom-read a bit here about how she juggles it all!

Where you are from?

I grew up in a very small town on the Jersey Shore called Spring Lake.  After HS I moved to Manhattan and received a bachelors in Business focussing in Fashion Merchandising/Marketing from Parsons School of Design.  In my first year at Parson’s, the entire freshman class took foundations which exposed me to Life Drawing, Pattern Making and many more things beyond the business side.  Who knew how handy pattern making would come into play in my career!
IMG_6260.JPGWhat you are into… studies, hobbies, special skills etc..?

I’m from an active family. While attending Parson’s, I didn’t get that athletic college experience.  Pretty soon afterward graduating , I got into the sport of triathlon and never looked back.  While at a tri-camp I had the opportunity to try Nordic Skiing. My husband and I now chase snow on weekends and vacations to enjoy some “fresh corduroy”.  We are also avid SUPers and body surfers.  Our passion to live an active lifestyle has taken us around the world from Brazil, Kona to the waves on the Portugal coast.  This helps keep up with my Portuguese and French!
Favorite clients from the biz?

I’ve had some absolutely wonderful and diverse clients in the fit world.  From junior accounts like Delia’s and and Target, to contemporary at Theory and couture with Narciso Rodriguez, Kaufman Franco and Donna Karan. This experience has taken me to China, HK, Vietnam, Italy, Jakarta, Dominican Republic, as well as some awesome domestic factories.
Dreams/goals any thing else of interest (any other dream clients?)?

As I continue on this awesome journey fitting, my goal is to fully incorporate my diverse skill set into an Innovations position in the athletic apparel world. With my degree, my knowledge of fit, fabric, construction, to the high uncompromising standards I hold for all gear I test.  Whether racing in the Hawaii heat,  -10 degrees in the High Peaks of the Adirondacks or in downward dog there is no excuse to not be dry, comfortable as well as being on trend and looking good.

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Katie winning her first race after having her baby, Lucy. She was the first place woman and 10th overall.

How did you get into modeling or acting?

After Parson’s I went on to open a business.  I was young, overwhelmed and knew it was to much to soon; I was looking for a change.  One of my regular clients turned out to be the Creative Director at Theory.  She asked me to come up and try some things on. I had fit during my days at Parson’s for free clothes and never thought of making it my career.  I made comments on the samples and she had my measurements taken.  I stared fitting the next day!img_6261

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Alexandra Ferrara-Fstop’s “Rising Star”!

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We are so excited to share this awesome interview of one of our commercial, legit, fit, and plus print talent-Alexandra F. She was featured on fstop.fm‘s blog as their “Rising Star”, and we couldn’t agree more! Continue reading to see our personal favorite parts of the interview…click here to read the full post!

Upon graduating with her BFA in Musical Theatre, Alexandra moved to the Big Apple in pursuit of her dreams. Whether she’s on stage or in front of the camera, she commands a strong presence through her talent, vivacity, and charm. Check her out below.

_10A4762 copy.jpgWhat was the moment you decided to get into modeling?

When I moved to New York, I started noticing healthy, curvy, size 8-10 models like Myla Dalbesio in ads and magazines, and it really excited me. I definitely struggled with my body image growing up (as most girls do), and maybe if there had been move curvy models around when I was younger, I would have felt differently!


What was your most embarrassing situation while modeling?

I have SO many it’s hard to choose! You HAVE to be able to laugh at yourself in this business because some of the situations you find yourself in are completely absurd. Here are some highlights from just the past few weeks…I went to a casting for a music video where they turned on some music and told me to just dance as if I were at a club while they taped it (there is now video somewhere of my solo dance performance to “Ghetto Superstar”). Once, I had an entire casting where they had to shoot JUST my butt wearing different outfits and walking around. And most recently, I found myself being measured in my underwear in a room full of people, while the Hamilton soundtrack played in the background.


Modeling is very competitive.  How do you stand out?

I’m always early, prepared, and show up with a good attitude. Whether or not I’m the best for the job, if someone works with me once, they are very likely to want to work with me again.alexandria-ferrara-812


What’s been the most challenging part of modeling, and how did you overcome those challenges?

The most challenging part is fighting the urge to compare yourself to other people. Every time I walk into a casting, every SINGLE girl is drop dead gorgeous and probably just finished working on an incredible job. I have to block all of that out and remember that casting decisions at the end of the day are about hair color and measurements. They aren’t personal.

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What is the best thing a photographer can do to bring out your personality?

Play great music!


What was your most memorable photoshoot?

I was shooting swimwear in the summer just to add to my portfolio, and it was about 101 degrees. I do NOT hold up well in the heat! I was a total mess. My makeup was dripping off – I felt faint. It was terrible. The makeup artist was an angel and found a frozen pack of peas to stick down the back of my suit in an attempt to cool me down. So there I was, trying to look sexy in a swimsuit with sweat and pea juice dripping down my back. The whole thing was just so comical!


What do you like most about modeling?

It opened up an entirely new creative network for me. I jump at any chance to create something new.

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alexandria ferrara 387.jpgWhat are the top 3 tips you have for aspiring models?

  1. Don’t be a jerk! Meaning, don’t talk badly about people, show up on time, and smile once in a while.
  2. You can’t make everyone happy.
  3. Laugh at yourself.

What do you want people to remember about you after a shoot?

I hope that people remember me as open, honest, creative, and willing to work to get the job done.


What advice about modeling do you wish you had when you first started?

There’s no right or wrong. It’s all a matter of opinion.